00:06To strive, to seek, to find, and not to yield.
00:16Those words were inscribed on the memorial for Captain Robert Scott and his men after their journey to the South Pole in 1912.
00:24I read those words some 80 years later, when GIS was first brought to Antarctica.
00:30Our technology in one of the remotest regions on earth, carried by that same mandate carved out eight decades earlier.
00:40Hello and good morning, and welcome. My name is John Calkins. I'm an engineer.
00:47Many of you know me and have seen me up here each year, helping to steer us through this remarkable day...
00:53...as we show how technology allows us to reimagine what maps can achieve.
00:59For several days, I've thought about some profound words to say about maps.
01:05Memorable words--big, giant, weighty, poetic words about maps. Someone slipped me a quote.
01:12It says the most profound thing of all in just a few harmless words. It comes from the writer Robert Louis Stevenson.
01:20He said, "I'm told there are people who do not care for maps. And I find it hard to believe."
01:28So do I. I suppose if people don't care for maps, it's because they haven't fully seen one yet.
01:36They haven't see a map perform. They haven't seen a map avert a fire or clean a city's drinking water...
01:42...report a pothole that needs repairing, fight crime, hold government accountable, affirm climate change, stop a war...
01:49...rouse people, or move people. Or run a business. All the stuff you do. You have seen to it that maps do all of these things.
02:02You're using GIS to transform how people interact with their immediate world.
02:08How they anticipate problems, how they identify problems, how they solve problems.
02:14You're changing how people do the most fundamental and necessary things--make decisions and get things done.
02:22GIS is becoming as pervasive in people's daily routines as e-mail, and inherent like IT technology.
02:31But are there still people that don't care for maps? I believe there are, but I suspect they'll come around.
02:39In the meantime, the world does not wait. The next transformation in GIS is already under way.
02:47All that we know about spatial analysis is merging with what we've learned about mobile devices and cloud computing...
02:53...to drive us further ahead in how we make decisions, how we participate in our world...
02:59...our understanding of our circumstances, and the stories we're able to reveal.
03:05So for the moment, you're here, interested in exploring what's next. Next is the milestone a bit further down the way.
03:16It's an insistent call to the future. Are we there yet? No, but we're closing in. We have the technology...
03:25...we have the knowledge, and beyond that, we have the ambition. We'll get there, because it's what we do.
Can Maps Change the Discussion?
John Calkins gives his thoughts on the importance of maps.
- Recorded: Jul 23rd, 2012
- Runtime: 03:41
- Views: 147
- Published: Aug 30th, 2012
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