00:01My name is Bern Szukalski, to my left is my colleague Deane Kensok…
00:03…and we're here to tell you all about working with ArcGIS Online.
00:08And we're going to approach this in an interesting way, I think.
00:13We're going to start off with a discussion of the content…
00:16…and what that means to you, and how you can leverage that, and how it's created, and how it's published by Esri.
00:23Then we're going to go take a look at ArcGIS.com and ArcGIS Online and give you the grand tour of things there…
00:31…and how to make a map, and how to share it, and do things like that.
00:35Then we're going to, at the end, take a look at the road ahead…
00:38…and the thing that we will focus on there is the new subscription…ArcGIS Online subscriptions, which enable you…
00:46…to customize ArcGIS Online for your organization and also bring to the table the hosted service capabilities.
00:53And we'll do that at the end of our session and show you how that works.
00:57And hopefully we'll have some time for some questions and answers from you as we reach that end.
01:03So let's begin with an overview.
01:05So these days, we think of the ArcGIS system as a system of many components that folks can choose from to implement…
01:14…to serve their needs. So that system can be accessed from ArcGIS Desktop, from mobile devices, and also via the web.
01:22Inherently today, ArcGIS is also an online system. And ArcGIS Online is that integral and integrated part of the system…
01:32…which provides for the online availability of basemaps as well as the online capabilities to make and use maps.
01:40And that's just threaded into all of the products. Sometimes the way I describe it, it's like using Microsoft Office.
01:47So I'm using PowerPoint, I'm looking for some clip art, I can search locally on my drives, but I can also connect to Office Online…
01:55…and I can discover resources that are online that I can use while working within the Microsoft Office framework.
02:02So it's kind of similar in some ways to that. And we'll talk about the ways that you can interact with that in a little bit.
02:11ArcGIS Online is built into ArcGIS, and you'll see that reflected in many different ways.
02:17One of the ways that you can access ArcGIS Online is by visiting a website called ArcGIS.com, so you can think of that…
02:25…as the web gateway to ArcGIS Online, and you can do a lot of stuff there without ever signing in or getting an account…
02:32…and things like that, so it's a place where anybody can go and begin to experience GIS online.
02:39But there are other ways that you experience ArcGIS Online.
02:42If you're using ArcMap, starting at 9.3.1, there's built-in basemap galleries.
02:48The ArcGIS Online basemaps are available to you as a menu choice, and also you have the ability to search and save maps…
02:56…directly into ArcGIS Online from ArcMap. And in other products, this is the same.
03:00If you're using Explorer Desktop, it's integrated into that product environment, and so forth.
03:05So it's just an integrated part of the system.
03:10So how can you use ArcGIS Online?
03:13Well, there's several different ways, and one of them is new, and we introduced it here at this conference.
03:19One way is you take advantage of the Esri public portal, if you will, so ArcGIS Online is Esri's public online GIS portal.
03:29And anybody can go there through ArcGIS.com, or it's available through your applications as I mentioned earlier.
03:37The other way, at the complete opposite end, and this is more of interest, I think, if you're in the defense and intel space…
03:44…or have some security considerations where you need to bring everything within your organization behind your firewall…
03:50…is something called ArcGIS Portal, and we introduced that at our Federal User Conference back in February this year.
03:58And what that is, ArcGIS Portal is the same framework that we use to build the public portal, but it's available to you to install…
04:05…on your own hardware and manage and maintain behind your firewall. So that's the opposite end of the spectrum.
04:12The middle end of the spectrum is what we're going to demonstrate here today, and that's what we introduced on Monday.
04:18And that's a subscription that's available for organizations, which builds on top of the public ArcGIS Online…
04:25… and provides additional capabilities, which include user administration capabilities.
04:31And perhaps more importantly and most of interest is the ability to publish services as hosted services…
04:38…directly to your organization's cloud without having to work with ArcGIS Server.
04:44And that's what we'll demonstrate at the end of this section. So with that, I'll turn things over to Deane.
04:53Thank you, Bernie. Can you guys hear me okay back there? Sounds good? Okay, good.
04:57So when we launched ArcGIS Online a few years ago, the key ingredient to it at the time was the content…
05:03…the maps and tasks that we made available.
05:05And that continues to be one of the key ingredients of ArcGIS Online.
05:08And many users of ArcGIS Online kind of begin their experience by accessing those…
05:11…so what I wanted to do is give you an update on where we are with regard to the content that's a part of ArcGIS Online.
05:19I like to think of the maps in particular as falling into three categories, so if you're visiting ArcGIS Online…
05:24…perhaps using ArcGIS.com as that gateway to ArcGIS Online…
05:28…and you're looking at maps, they'll generally fall into one of these three categories.
05:32There are the Esri maps; these are maps that Esri builds and maintains using data that we own or that we've acquired.
05:39These might include, say, demographic maps that we make available. At the other end of the spectrum, there are user maps.
05:44There are hundreds, thousands of these maps that are being published by users who have ArcGIS Server.
05:51They're publishing the data that they maintain within their organization.
05:54These might be parcel maps or natural resource maps or weather maps, those types of things.
05:59Those are maps that are maintained by the user community themselves.
06:04And then in the middle is kind of a hybrid between the two, what we call community maps.
06:08These are maps that are being jointly developed and maintained by Esri and the ArcGIS user community.
06:14Good examples of these would be our World Topographic Map, where Esri's building parts of the map…
06:19…and then the user community is building other parts of the map…
06:21…and then we're blending the results together into a community map.
06:24The World Imagery Map is another example of that. So it's useful to think about maps in those contexts.
06:30When you're building web maps, as we'll demo later, typically you're combining multiples of these…
06:34…to create a finished map that you might share through an application.
06:39In terms of the maps that Esri's making available, both the Esri maps and community maps…
06:43…they tend to fall into these broad categories.
06:46So we have a set of imagery that you can access, both Esri's world imagery, as well as the Bing imagery. We have street maps.
06:54Again both the Esri street map, the world street map, as well as Bing Maps.
06:58We have two types of topographic maps that are quite popular.
07:01Our World Topographic Map, the one I alluded to that's a community map, as well as the USGS US topographic maps…
07:08…that are very popular as well. And then we have a very broad category of what I've called here thematic maps.
07:13Sometimes we think of them as operational layers.
07:16These are maps of things like demographics, soils, ecoregions, those types of thematic layers.
07:24Esri is publishing many of those ourselves using data that we maintain. We're also publishing some…
07:29…from data that's come from the federal government or other public-domain sources…
07:33…and then many more of those are being published by various users as well.
07:39I'm going to show you a demo in a minute, so I'm not going to go into a great detail on these slides…
07:43…but I wanted you to just see kind of a high-level summary of what's available.
07:46So we have the World Imagery map, which is a global imagery mosaic with data at one-meter resolution or better…
07:52…for many countries around the world. We'll take a look at that in a minute.
07:55We have our World Street Map, which is a multiscale street map for the world with large-scale data for many countries.
08:02We've recently expanded the coverage of the large-scale data into some parts of the world; I'll show you in a minute.
08:08Our World Topographic Map…this is our kind of flagship community map.
08:13This is a map that's been growing in coverage dramatically over the last year since we met here in San Diego a year ago.
08:21We've expanded the coverage of this map considerably.
08:23We've also expanded the detail of the map, so it's now at a greater level of detail…
08:28…than even our World Street Map is at this point.
08:30It's now our most detailed street map with comparable coverage wherever we have street map coverage now...
08:35...and then more detail in many parts of the world where the community has added that richness to the map, and we'll look at some examples.
08:41And this map is being updated on a monthly basis.
08:43Given the activity of the map, typically, we update our imagery and street map every six months.
08:49With major changes with the topographic map, we do that, but we also do monthly updates of many community additions.
08:56And in the last couple months, there's been so many that we've been doing twice-a-month updates to keep the flow going.
09:02There's a new basemap that we introduced just a few weeks ago that many of you may not have experienced yet.
09:08It's our Ocean Basemap. This is a map that really focuses on that two-thirds of the world that's been underserved…
09:14…by some of our other basemaps. It was built by our maritime team in Redlands…
09:20…and it's compiled from a number of best-available sources.
09:24Includes bathymetry, marine places, spot elevations, and so forth. And it makes a great basemap for doing ocean GIS-type applications.
09:32So if you have datasets that are focused on the oceans or seas, and you're looking for a nice basemap on which to overlay that…
09:38…I think this will be a great option. And this will become our newest community map.
09:43When we introduced the map, it had global coverage down to 1 to a million.
09:46Our intent is to extend that to larger scales using data from the user community.
09:51We're already working with US agencies that have that type of ocean data.
09:56We're starting to work with agencies in Canada, Europe, and elsewhere.
10:00So if you have data for that…those ocean areas and you'd like to make that available online…
10:04…please talk to us at our Community Maps Island downstairs.
10:09We also recently added a number of imagery services to ArcGIS Online…
10:13…that might be of interest to you. These are distinct from the World Imagery Map.
10:17The World Imagery Map is a basemap, and it’s used in very high volumes of applications…
10:22…and we’ve cached that map. We have a natural-color view of the imagery…
10:26…that we’ve cached at multiple scales, and it’s a multiple terabytes of map cache that we publish.
10:31This is real-time imagery and raw imagery that we’ve published with Image Server technology. We’re taking the raw imagery…
10:39…and publishing it as image services that allows us to do some interesting things, publish multiple band combinations…
10:44…of the imagery, do real-time imagery much more quickly.
10:48And a couple of the key image services that we’ve published recently…
10:51…are the Global Land Survey Landsat image services; we published those a couple months ago.
10:57That includes 15-meter worldwide imagery that covers periods of time from 1975 to 1990 to 2000 to 2005.
11:07And it’s published with multiple views.
11:09Natural color, false color, vegetation, NDVI, land-water distinction. Multiple views of the raw imagery…
11:18…that allow you to do different types of analysis.
11:21And you can also do temporal analysis, because we have the multi years…
11:25…you can look at specific areas and see how they’ve changed over time.
11:29And it’s a really interesting dataset to look things like deforestation or urban sprawl or glacier retreat…
11:35…those types of kind of macro events that are happening over time. You can really see those through the imagery.
11:42And there's some great examples of that are on ArcGIS.com that you can take a look at where they’ve been time enabled.
11:47And then we have a set of real-time, or near real-time, image services that we've published…
11:53…over the last year and beyond for various events around the world.
11:56Recently there's been some imagery published for the Japan area and for the southern US…
12:01…and I'll show you some examples of that here in a moment.
12:05And then lastly, with thematic maps I mentioned, one of the core datasets that Esri maintains is our demographic dataset.
12:11We maintain about 6,000 variables of information regarding demographics, consumer spending, and so forth.
12:19And we've selected about 20 of the most essential of those variables and published those as maps, and you can see a list…
12:25…of some of the ones that are available now. And we update those every year.
12:29Those are really nice ingredients for a variety of web maps.
12:31Sometimes seeing population density or household income or unemployment statistics are useful as context for other maps…
12:39…that you're publishing.
12:40And so those maps are available as well as a set of national maps that we've compiled from various sources.
12:46And then recently we've begun to compile some equivalent global maps.
12:49So one of my favorite ones recently is some data from the World Bank.
12:53They have country-level statistical data over a period of several years, and we've published that information via ArcGIS Online…
13:00…and you can find some good examples to see changes in age and population across countries over time.
13:06One of the interesting ones I think is gas prices over the last 10 years.
13:10You can see how those have evolved country by country over the past several years.
13:14So I encourage you to check those out, too.
13:16[Audience question] Can I ask a quick question?
13:18[Audience question] How do you find those 20? You got household income; how do I know that's household income coming from Esri…
13:22…versus household income just coming from some house?
13:25Good question. So there's a couple ways you can do that. The way I would recommend is there's a group on ArcGIS.com…
13:30…called Esri Maps and Data, and you can go to the Groups tab on ArcGIS.com and you'll see that as one of the featured groups.
13:37If you go into that, that's a group that Esri curates. And all those maps will be in there.
13:42And if you do a search of demographic in that, in that group, you'll see these maps pop up.
13:47You'll also notice that the owner of them is user Esri. So that's another way to tell.
13:53So with that, I'd like to give you a quick tour of the map.
14:03So for this, what I'm going to do is use a map that's actually available to you through ArcGIS Online.
14:07It's been recently updated; it's called ArcGIS Online Maps. You can discover this map in ArcGIS Online…
14:11…but I'll give you kind of the guided tour of our map content using that map that's…includes a presentation.
14:19So as I mentioned, the world imagery is a multiscale image map of the world. We have 15-meter resolution imagery worldwide.
14:26And that includes even remote places, such as Antarctica; there's some pretty beautiful imagery that USGS made available to us…
14:34…that was blended into our world image mosaic a while ago, so it truly is global. At 15-meter resolution.
14:40For several countries around the world, we have more detailed data, down to 1-meter or better resolution…
14:45…and that includes a nationwide mosaic from the…for the United States that goes from coast to coast.
14:51This imagery's been compiled from a number of sources including federal, state, and local governments.
14:57One of the primary sources we use is the NAIP imagery that's compiled by the, or collected by the, USDA Farm Services Agency.
15:04They have a very active program in the United States where they collect 1-meter resolution imagery…
15:09…and they refresh it every one to three years. And roughly two-thirds of the image mosaic in the US…
15:14…is taking advantage of that available imagery.
15:17We've also recently included commercial imagery into the World Imagery map.
15:21A couple of years ago, if you were using ArcGIS Online, we had two imagery maps.
15:24There was the World Imagery, which was free and based on public domain sources…
15:28…and then there was a for-fee USA Prime Imagery service that had commercial imagery.
15:33About a year ago, we blended the two of those into one image map, so now the best available imagery is part of the World Imagery…
15:40…and it's freely available to you. So that's a nice enhancement.
15:42Many users a year ago weren't aware of that, and some still are not.
15:45So you should…you should take advantage of that.
15:48And that includes submeter resolution imagery down to .3-meter resolution, one-foot resolution…
15:54…and you can see some good examples of that here in the San Diego/Southern California area.
15:59We recently updated the world imagery early this year, and it included updated imagery for Southern California that was 2010.
16:07And one of the…one of the hidden secrets about world imagery, a lot of times people, when they see it, they'll ask me…
16:13…hey, can I get some information on what the currency of the imagery is for a specific location?
16:17And you should be aware that there is actually a queryable service built into the World Imagery map that you can do an identify on…
16:24…and it will tell you this type of information, so I've just done a little query against the map…
16:28…and it tells me for this area in Southern California, the imagery is from 2010.
16:33It's actually from February 11 of 2010, and it's .3-meter resolution; here's the accuracy and the source.
16:39So if you're interested in that, you want to know when the imagery was collected…
16:42…you can query the service and get that information.
16:46We've expanded the coverage of the World Imagery map to include high-res imagery for other countries.
16:51We started by doing that for several countries in Europe. This is an example in Portugal; the National Mapping Agency…
16:56…for Portugal made their imagery available to us through our Community Maps Program. That was added.
17:02We also acquired some imagery from a partner, AERO Grid, that provided high-res imagery for the United Kingdom…
17:08…Belgium, Netherlands, Luxembourg, and Germany. So that's available in the map as well.
17:14And we're in the process--I'll talk more about it later--of expanding the coverage of the world imagery considerably later this year.
17:20I'll talk more about that later on in the presentation.
17:22Our World Street Map is a multiscale street map that goes down to about 100,000 scale worldwide.
17:27And then we have more detailed data from North America and Europe that goes down to 1 to 10,000 scale nationwide…
17:34…and 1 to 5,000 scale in metro areas, so you can expect this level of detail for most metro areas in North America and Europe.
17:43We recently expanded the coverage of the World Street Map into a couple additional areas…
17:48…including South America where we now have detailed coverage for Argentina, Brazil, Chile, and Venezuela.
17:57So we have nationwide coverage at those same levels of detail, one to 10,000 or 5,000 in metro areas.
18:04In addition to that, we added coverage in Australia and New Zealand, so again…
18:07…we have that same level of detail in those areas that you can take advantage of.
18:13Previous to that, we'd been working through our distributors in our Community Maps Program to add coverage…
18:18…and we have added coverage in several other countries such as Japan and Hong Kong, where there's detailed data available.
18:24And that's an active program. This week, I'm having meetings with many…
18:27…of our international distributors and national mapping agencies, and they're interested in participating in this…
18:31…so you'll probably see more coverage coming out soon.
18:35Our World Topographic Map is our most active basemap that we've had.
18:38The last year, there's been quite a bit of activity and updates that have been happening to this map, as I said, on a monthly basis.
18:44The map has also been added in levels of detail. A year ago when we met, we had nationwide coverage down to 20,000 scale…
18:53…and then we had more detailed data in selected areas only.
18:56Now we've extended the detail of the topo map to match that of the street map.
18:59So it's 10,000 scale nationwide and 5,000 scale in metro areas for US and Europe.
19:06Canada has a great basemap that they've compiled using national agency data for Canada…
19:12…that's been blended into the map as well as data for Europe that's part of that.
19:15And again, that now goes down to 1 to 5,000 scale.
19:18With the topo map, and with future updates, we are consistently updating the street map and topo map.
19:23So again, we have coverage there for the topographic map in South America, as well as Australia and New Zealand.
19:29You can see some nice examples, and you can see some of the distinction in the styles of the topographic map; in some cases…
19:35…we're using similar data, but the styling is quite a bit different, and we've blended different sources.
19:41So in this area near Christchurch, New Zealand, you can see that we're showing contour lines and some more vegetation…
19:47…for the topographic map than we did previously in the street map, where that's not as relevant.
19:53One of the unique things about the topographic map is the detailed local data…
19:57…that it contains that's not available in the other basemaps that we publish.
20:02We've extended the detail of the topographic map to very large scales including coverage down to as large as 1 to 1,000…
20:10…and you can see many examples of that around the world.
20:13When we met a year ago, there were a few dozen examples; now there are several hundred examples that you can see online.
20:19I'll show you just a few; San Francisco has a very nice map.
20:23This was compiled using data from the City and County of San Francisco…
20:26…and was supplemented with some more detailed data for areas of interest like Golden Gate Park, so it's got a very rich map.
20:33And many of the contributors to the world topo map are doing these kinds of additions to the map for areas that are of high importance…
20:40…to their community, whether they're universities or stadiums, things that draw a lot of attention.
20:45Similarly, we have a nice detailed map for San Diego including some focus on the convention center area.
20:50This map is being updated continuously with new additions.
20:53In the last year, we've published several hundred updates for areas like Seattle and Austin and Miami.
21:00And so I'd encourage you to visit ArcGIS Online, go to our blog, go to the World Topographic Map description…
21:05…and go to our resource center.
21:07You can see detailed information on all the various maps that it contains.
21:11In the last few months, there's been a heavy emphasis on adding international coverage to the map.
21:15A lot of the coverage that would have been added previously was in the United States…
21:19…but there's been quite a bit of activity internationally, and you can see some great examples now in places like the United Kingdom…
21:25…where data from the Ordnance Survey that was made publicly available last year has been integrated, and the Netherlands.
21:31This is, I think, my new favorite topo map addition. This is some beautiful data that was made available by the Dutch Kadaster…
21:39…that's been added to the map, and you can see some of the richness.
21:42And this isn't just available in places like Amsterdam and Rotterdam; this is a nationwide coverage…
21:47…and they've got Netherlands mapped pretty consistently and amazingly throughout the country.
21:54As I mentioned, ArcGIS Online features a number of thematic maps, including our demographics.
21:58You can see variables like unemployment and home value. And these maps are queryable maps as well, so if I zoom in a little bit…
22:06…on the map, if I add one of these demographic maps to a web map via the Add tool, it inherits some properties of the map.
22:16We've authored pop-ups for each of those maps, so you can see an example here for home value where we've authored a pop-up.
22:22We're now at the county level, and when I query a county, it tells me the name of the county…
22:26…and gives me some nice description about the home values and how those have changed…
22:30…and then to give you some information on home values at different numbers of homes at certain value ranges.
22:36So that information is accessible through the demographic maps, and it's actually preconfigured with each of the maps.
22:42There are a number of other national maps for the US that are available. Our USGS topo maps…
22:47…which is a nationwide mosaic at multiple scale levels, continues to be very popular.
22:52They're very attractive maps that you can use in a lot of recreation and other natural resource apps.
22:57We have some near real-time data as well in ArcGIS Online, including weather warnings…
23:01…that are updated every 15 minutes and natural hazards coming from the USGS that are updated every few minutes as well.
23:07Those are useful when events happen around the United States.
23:10We also have references to the National Map.
23:12So if you'd like to mash up your data with the National Map, you can do that using ArcGIS Online.
23:18Many of these maps are coming from federal agencies such as the USGS.
23:22They're hosting them using ArcGIS Server and publishing them, and they've been registered in ArcGIS.com.
23:28And you can access them through there.
23:30Others are being hosted by Esri; we've taken public domain datasets and published maps that didn't otherwise exist online…
23:36…and those are accessible for use in your web maps and applications.
23:40We've added some coverage, as I mentioned, for some major events around the world.
23:44Recently, we did that, or last year we did that for the Gulf of Mexico.
23:48There was a lot of data coming from NOAA that they wanted to make publicly available…
23:52…and we worked with them for a few months to get that information online.
23:56And that information continues to be online, and now it's kind of nice because that information was collected…
24:01…for a couple months, we've compiled that all into one dataset, and when we time-enabled ArcGIS Online earlier this year…
24:10…you can now look at the change of the Gulf oil spill as it occurred over a few-month period…
24:15…so now we're looking at data of the oil trajectory from early May to early August, and you can see how it changed.
24:22And those points that you're looking at are protected resources, mammals and turtles that were stranded in the Gulf because of the oil spill.
24:30And you can see the relationship between the oil spill and the observations of those species.
24:36So that's, again, available through ArcGIS Online to discover.
24:39More recently, we had the events in Japan with the earthquake and following tsunami.
24:44When that happened, the government of Japan collected imagery for the affected areas…
24:48…and they made that imagery available for their operations teams, but they didn't have the capacity to serve it publicly…
24:54…so they shared some of that with Esri, and we published it in our cloud servers, and you can see some examples of that.
24:59This is some imagery for eastern Japan that was collected after the tsunami and the inundation…
25:04…and you can see some of the affected areas.
25:08And then more recently, with the events in the southern United States, when we had those…that swarm of tornadoes in April.
25:15Again, imagery was collected both from commercial sources and government.
25:18This is an example of some imagery that GeoEye provided to Esri to make available that shows the Tuscaloosa area…
25:24…and you can see pretty clearly as we're zoomed out, this is the path that the tornado took through Tuscaloosa.
25:31And if you zoom in, you can see this…a before shot of a mall, and that was the aftereffects…
25:37…of the tornado that was…went through this area.
25:41So it's useful imagery to get out there for people to do in recovery and remediation activities…
25:47…and you need it to be timely, of course, so publishing image services is an efficient way to do that.
25:53So that's kind of a whirlwind tour of ArcGIS Online.
25:55If you want to discover more of those maps, you can do that at ArcGIS.com.
26:04So a couple more notes, and then I'll hand it back to Bernie to…
26:07So many of the maps we were looking at, the imagery map, the street map…
26:11…the topo map, the core basemaps, are available to users.
26:15Sometimes we're asked by users, how can I get access to those maps if I'm not connected to the Internet?
26:20Maybe I'm on a private or secure network, or I'm out in the field, deploying for an event…
26:25…and I need that information connected locally. One way to do that is through our ArcGIS Data Appliance.
26:31This is a product that we sell that includes all of the core basemaps that we publish through ArcGIS Online…
26:37…and in fact, we use this to power ArcGIS Online.
26:40Some people ask me about the infrastructure for ArcGIS Online; how do we publish the core maps?
26:45We're using off-the-shelf technology, ArcGIS Server, the ArcGIS Data Appliance…
26:50…the standard versions that are released and you guys are using. Currently, we're using version 10 service pack 2.
26:57So the way our system works is we have users around the world who are connecting…
27:00…to ArcGIS Online maps via their browsers or via their desktop machines or their mobile devices.
27:07They connect to us via services-dot-arcgisonline, which is the URL.
27:11We have a service provider called Akamai, which does web acceleration.
27:15They look to get users to their location, maybe Paris, France…
27:19…to our origin servers in the United States on the most efficient network path.
27:23That gives us some performance benefits and keeps performance around the world working well.
27:27When it gets to our servers in the United States, we have load balancing that happens between multiple ArcGIS servers…
27:34…but not as many as you might think.
27:36There's only actually currently five core ArcGIS servers that are handling the tens of millions of requests…
27:42…we get each week for ArcGIS Online maps.
27:46And they're then sending those requests back to the Data Appliance, which is fetching the tiles that are stored on that device.
27:52So that's kind of how the core maps that work for ArcGIS Online.
27:55For some of the other maps, like those image services we looked at…
27:59…we use various other server environments primarily in the cloud, the Amazon cloud, and it's again the same environments…
28:05…that many of you are leveraging for ArcGIS for Amazon.
28:10I mentioned the Community Maps Program briefly.
28:12This is a program we have to enhance the quality of our maps, so many users have looked at our maps and said…
28:17…you know, that's great, I love having imagery for my area, but I've actually got some better imagery for my area.
28:22Could you guys host that and make it available as well. And so this program was kind of born of that type of request.
28:28So we now have an active program where users can make available imagery or other data they have.
28:33Esri will work with them to blend that into our online maps and make the maps that are freely available to our users better.
28:40And there's separate sessions this week on that if you'd like to learn more details.
28:43And then, lastly, we've talked a lot about maps, but we also have some what we call tasks available through ArcGIS Online.
28:50These are services like geocoding and routing and geometry services that we make freely available as well.
28:57So we have nationwide geocoding for the United States, Canada, and many countries in Europe that are available.
29:03Those were recently upgraded to use ArcGIS 10 style locators.
29:07And there's one important functional enhancement that many users have requested.
29:11They wanted to do single-line geocoding, so rather than having multiline geocoding…
29:16…where you enter a street and a city and a state and postal code as separate input fields, like you might get from a database…
29:22...the new web pattern is you just type into a single field 380 New York Street, 92373…
29:27…380 New York Street, Redlands, California; that type of thing.
29:30The new 10-style locators support that, so our new geocoding for North America has that, and we're now expanding that into many other countries.
29:37We also have routing services for North America and Europe that are available…
29:41…and a very popular geometry service that many developers use to do things like buffering and reprojects and calculations.
29:49So with that, I will turn it back to Bernie, who will give us more of an overview and tour of ArcGIS Online via ArcGIS.com.
30:00Okay, thanks, Deane. We're going to shift gears here a little bit and talk about what you can at ArcGIS Online.
30:06Of course, one of the first things you can do is find, make, and share maps.
30:10And I'll show you how you can leverage some of the existing maps as a place to begin making your own.
30:15It's also a place where those of you that have ArcGIS Server can share your services.
30:21You can add the…you can add items which point to your services and enable other people within your organization…
30:28…or outside of your organization to leverage those.
30:32You can also add data, and by data, I mean things like layer packages and map packages…
30:38…and map templates and things like that and share those on ArcGIS Online as well.
30:42New as of about six days ago now, we added the capability for you to upload data like shapefiles…
30:49…and also CSV files, text files, GPX files, and style that. I'll be showing that.
30:56And you can organize and share your information in groups.
31:00A key thing that we added is the ability for you to reorganize publicly shared content.
31:06I'll show you how that works, and I think we'll just move on ahead here. Several ways to access the site.
31:11I'm going to start off as what we think of as an anonymous user, so I've not signed in, and I'm just going to explore the site…
31:17…and we'll start working with maps.
31:19And what you can do is if you want to save a map, upload your own data, those kinds of things, you do that using a free account.
31:26So all that I'm going to show you here in this section is free. There's no charge for any of this.
31:32You can use these hosted applications that I'll be using, and they just work, and there's no cost involved whatsoever.
31:40I'll highlight some of the new capabilities as I go through the demonstration.
31:44Now one of the interesting things is that web maps are a new building block for you to use.
31:50Web maps you can create and author using one of our free map viewers, but then you can use those…
31:56…in custom application templates, you can use those in the Flex and Silverlight configurable applications…
32:03…and you can deploy those on mobile devices, and embed them in your websites.
32:08So this is kind of like a new GIS building block if you will.
32:11And instead of having to build something up from scratch and connect to all these layers and find all this stuff…
32:17…you can leverage what's on ArcGIS Online and use the web map as a very nice step up in building your own applications. So let's start.
32:25Here's ArcGIS.com, and again, this is a website, but it's also the web gateway to ArcGIS Online.
32:32And one thing we might begin to do here is just explore a gallery of maps and applications, and I can view those here.
32:39As I hover over the thumbnails, I'll see some additional information. I see this one has 16 ratings, no comments, and 943 views.
32:47I can also search for things based on which one's highest rated, which one's gotten the most views, and which is the most recent.
32:56I'd kind of like to look at these.
32:58And here's the last map that was saved here on ArcGIS Online. It's Federal Road, and it's by Raven1981.
33:05And Raven doesn't tell us a whole bunch about himself, but let's go to one of the highest-rated maps…
33:11…and let's find a user other than Esri.
33:14Here's a highly rated map, and here I get a little more information. He's the CTO of Esri Netherlands.
33:21So one thing that we might do is we might explore this user's content if we know him as a trusted user.
33:28So in some ways, this is like searching the web and finding trusted content.
33:32Another way that I can search content is through groups.
33:35And we have set up some special groups which help organize content.
33:40Here's one, if you're in the United States, this is a group called National Maps for USA…
33:45…which has content from the USGS, Park Service, from EPA, NOAA, things like that.
33:53I think of these as dial-tone services that you would use as the foundation for building your own maps along with your own content.
34:01One thing I do want to point out is, let's just go ahead and search for something.
34:05I'll search for climate. Type in a keyword.
34:08Here's all my matches. By default, when you visit the site, the search option sets itself to find web content only.
34:16And what this means is that everything that I find, by default…
34:20…by visiting ArcGIS.com, are things that I can open up in a web browser.
34:25So I'm not going to find things like layer packages, because layer packages can't be opened up directly in the browser…
34:32…but they can in ArcMap. If I connected through ArcMap, I would see layer packages.
34:37Connecting through ArcGIS.com, I wouldn't, unless I chose the option for all content.
34:43So we'll choose all content, and you see that my list of matches has changed, and now number two here is a layer package.
34:51So the point I'm trying to make is that what you find is based on the context of the application that you're connecting to.
34:58Before, I mentioned the Microsoft Office metaphor. When I am in PowerPoint connected to Office Online…
35:06…I'll find PowerPoint resources, not Excel resources, and in the similar way, when you search ArcGIS Online, you'll find…
35:12…resources which are appropriate for the application that you're connecting with.
35:16ArcGIS.com is sort of a dual-purpose site, so if I'm a GIS expert, I might set it to Show All Content.
35:23Otherwise, I'll leave it at Web Content. And let's go ahead and begin by…well, let's log in.
35:30First, when I go to My Content, you'll see that I've not logged in, so I don't have a place to store and save maps…
35:37…and things, so I'll go ahead and sign in. And you sign in with an Esri Global Account, and I have a bunch of them.
35:44That helps me manage my content, and you can have a bunch of them as well.
35:49Some might be for your organization, some might be for you personally, and you might have some special-purpose ones.
35:55Now that I've signed in, you see that I have several groups here that I've created.
36:02These are folders, actually, not so much groups, but these are folders which help me organize my content.
36:08And I've just sort of set these up to help organize things.
36:12When I click on Groups, instead of just seeing that National Maps for USA group and other things like that, I see other groups here.
36:19These are groups that I've either been invited to join and have become a member of or groups that I own.
36:25Here's the groups owned by me--there's just one in this account--and here's groups owned by others.
36:32So these are ones that I've been invited to join but I didn't create them, and then here's all the groups I belong in.
36:39These are useful for organizing content, so as a member of this group, I can see all the content that's been shared by the group owner…
36:45…and any other participant in this group.
36:48And an interesting thing you can do with groups is, let's go out and search for, let's look for climate data again.
36:55And when I find something interesting, I can view its details, and this is a publicly shared item.
37:05And new with this latest release is I can click this Share button, and I can say this is an interesting piece of data.
37:13To make it easy for me to find this, I'm going to kind of reference it from my group.
37:20So let's go back to my group. Here's my little test group I've set up.
37:24I had one item in there before, and I just added this one.
37:27So I haven't really copied it, but what I've done is I've referenced it since it's a publicly shared item.
37:33And I've reorganized it in my group. And I think this will be really useful as you begin to do your own projects.
37:38You're going to want to find all this great content that's already been shared…
37:42…and put it in your own groups so that you can find it very easily for your project work.
37:46So that's how that works. Let's go ahead and make a map now.
37:51Exploring a bit of the rest of the site, as we get down to the bottom…
37:54…there's two applications hosted on ArcGIS Online that are free and very useful for you to create your own map.
38:05…and the other one is ArcGIS Explorer Online, which is a little richer client.
38:09It's built using Microsoft Silverlight and has some additional capabilities.
38:14And I'll get to that in a moment, but first, I'll just make a map.
38:19Let's go ahead and make a map by searching for information.
38:21Deane earlier highlighted household income, so I'll just search for demographics and see if that pops up.
38:27And there it is, median household income. Let's go ahead and add that to my map.
38:32Now, what we see here is that this household income is obscuring the basemap.
38:37I can adjust properties of this layer, such as transparency, which will enable me to see the basemap underneath…
38:44…or there's some specialty basemaps which allow me to take my layer of interest and place it on top of the terrain…
38:51…and then make sure that the labels are on top.
38:53So that's what I've chosen here, and there are a couple of flavors of that. One has a little darker background.
38:59I'm going to go back to the World Topographic basemap for a moment, and as I click on these counties, we see pop-up information.
39:07And the user that shared this layer has configured this pop-up information.
39:12So he's made some decisions about how this information should be displayed to me, which is very nice.
39:19But I can go ahead and override these. What I might want to do is open this up…
39:24…and to open up a layer, you click on the title, and I see this has several sublayers.
39:28I'm looking at counties right now, and one of the things that I can do is configure the pop-up.
39:34And without going into a lot of detail about this, I'm going to go ahead and add a pie chart.
39:39And we'll turn all the fields on, and then what I'll do is just turn off the fields that I don't want…
39:45…and I'll leave the fields that show the different income categories.
39:49And we'll give it a new title. Let's choose a field name for the new title; we'll use the name of the county and adjust it that way.
39:57Click OK and save the pop-up.
39:59Now what I've done is I've taken what the original author has provided me, and I've extended it with an additional pie chart…
40:07…which might help me learn more about this or I might just prefer this.
40:12Now what I would do then is, if I save this map, I can save it as a copy.
40:18And what that will do is anything that I've overridden there in the pop-up will now be there anytime I open this map again.
40:27I won't save this map right now. What I'd like to do is move on to a couple of other things.
40:31These are some new capabilities that we added just last week.
40:35And I'm going to start off with a GPX file. So GPX files, most GPS devices support these; it's an XML format for outputting these.
40:43And here's one called Blueridge Hike, and I'll just take that and I'll drag and drop it onto my map.
40:49And here is the GPX file now on my map, and we can see all the tracks and the waypoints.
40:55This basemap I could change here at this point, and we can take a look at the imagery basemap underneath…
41:01…and see that it's a heavily wooded area that this person has hiked through.
41:06So the basemaps are very useful in kind of switching and gaining additional context. So that is a GPX file.
41:14And we'll just go ahead and clean up and remove that. Let's choose something else.
41:17Here's a text file, and I'll take this text file--let's open it first; I'll show you what's inside.
41:23This looks like a lot perhaps on the screen, but what it is, is four pieces of information.
41:28The name of a volcano, its latitude and longitude, and a link.
41:34And the link is basically just a URL to an image, which in this case, is at the USGS website…
41:40…so you might imagine what this might be.
41:42Let's go ahead and grab that volcano's text file and drag and drop it on the map, and now I have volcanoes up in the Northwest.
41:50And all the information in the text file displays here, including this thing called More Info, which is a picture from the USGS website.
41:58Now, we can refine this and make this really interesting. Let's go ahead and configure the pop-up for that.
42:04What I will do is I will add a link directly to the image, and we'll add…the link field has that…
42:12…and we'll also use that link field as where we go when you click on the image and maybe what I'll do now is save that.
42:20I will come up here and we'll turn off all the attributes except for the name now. Click OK, save the pop-up.
42:29And now I've got an interesting pop-up here where it just opens the image directly, and when I click on this image link, it takes me to the larger version.
42:38So pop-ups are very powerful ways that enable us to do interesting things.
42:43I'm going to do one more fun thing here.
42:45This is a little animated GIF, and what I'd like to do is come back to my map, and let's go ahead and configure the symbols here.
42:55We'll use a single symbol, and I'll change the symbol.
42:58And there's a large library of symbols, but in this case, as you can guess, what I want to do is use that animated GIF.
43:05And now I have erupting volcanoes on my map, which show those features.
43:12So lots of very interesting things that one can do. And I'll clean up and remove that.
43:15Now let's move on to something a little more serious.
43:18And many of us work with spreadsheets, so here's a spreadsheet that I downloaded from the DC…
43:25…data.DC.gov site, and these are crime locations in Washington, DC.
43:31And this is a spreadsheet like any other spreadsheet; it's actually technically a CSV file…
43:36…and what I can do to map this is just drag and drop that onto my map, and there's my crimes in Washington, DC.
43:43What I've created are features in my map. The contents of the spreadsheet are available to me here in the pop-up…
43:49…and I can configure these pop-ups just like I did in the volcano example.
43:54With this one, what I'd like to do is choose unique symbols to display these.
43:58I'm going to choose the Offense Type, and I can choose different color ramps and apply them to my map…
44:04…and I've got a pretty good map.
44:05Deane mentioned the community basemap. As I zoom in, we cross different levels of detail…
44:11…and at this level, I'm looking at the authoritative content that originates from the City of Washington, DC.
44:17So I can see exactly where these crimes occur on this authoritative basemap.
44:22Let's do something else with symbols. I'll change these by size.
44:26The field I'll choose will be Offense Weight. So the severity of the crime is the weight here in this case.
44:33Homicides are very heavily weighted, petty theft is not heavily weighted.
44:39I'll go ahead and use standard deviation and apply those, and now I have a graduated symbol map…
44:45…which lets me look at those crimes a little better. I'm done here at this point.
44:49Let's put on my median household income, and now I have a map that helps me learn more about the relationship between…
44:56…median household income and where these crimes might occur.
44:59Let's go ahead and save my map. Save it, and I'm going to call this DC Crimes and Income.
45:12And I'm taking a shortcut here. I'm just going to copy and paste here so I don't have to type so much, and I'll save the map.
45:18Now we've saved this map to my account, to my ArcGIS Online account.
45:23And when we save a map, we don't really copy any data, but what we do is we remember references to everything I've used.
45:30Here's my DC Crimes and Income. Notice that it's not shared, but it's in my account so I can use it.
45:37A thumbnail has been created for me automatically. I can edit this and adjust it.
45:42I can also edit it and add a description about crimes and household income in DC.
45:52We'll add a real quick one. We'll go ahead and save that.
45:55And you can see what's happened is, all of the services that I've connected to in offering this map are here in this list.
46:01And this is important because now I can click these and go back to the source server.
46:06This is the services directory published from ArcGIS Server for this service.
46:11The person who published this did a really great job, and they documented their service very well at the source…
46:17…so now, when I use any of these layers, this documentation is always with my map…
46:21…so I always have the meta information available with that.
46:25Okay. Now that I've added a description, I can make some choices about how I might want to share this.
46:31I can make it publicly available by checking this box, or I can say, no, I just want to use it within my…
46:38…one of the groups I belong to, and I can put this in one of the groups that I'm a member of or that I've created.
46:44Or I can use a group as an organizational context and also make it publicly available, and that's what I'll do.
46:50So now, whenever someone goes out to ArcGIS.com and searches, they'll be able to find my map.
46:56And here it is; it's top of the list--if it wasn't top of the list, I could sort by date and it would be top of the list.
47:03And then they can find this and they can open it up.
47:07So what can they do with this map? Well, because I've shared it publicly, they or me can now do interesting things with it.
47:14I can post it up on a Facebook site, I can Tweet about it, I can copy this link and share it with someone via e-mail.
47:22And other things that I can do are I can embed this map in a website or a blog post. Let's do that very quickly.
47:30So I have some choices here. I'll toggle the box on to show the zoom control, and we'll leave the scale bar off and things.
47:39I'm going to choose Custom, because I know I want this 600 pixels wide, and this just generates the HTML for me.
47:46And I can come up here to my blog, I can add a new post.
47:54So I'm titling this New Post about Crime, and all I'm doing is copying and pasting my map in there, and we'll publish the blog post.
48:01So here's my post, and what I've done is I've taken that map that I've just authored…
48:06…and I've embedded it here in my blog, and I can go ahead and click on these features.
48:10I would've configured the pop-ups and things like that.
48:13So one of the powerful things now-- And of course, all this is free. How can you beat that?
48:18One of the powerful things is that you can use your data on top of these great basemaps and all the other content you find…
48:25…and share them very quickly and easily.
48:28Let's take a look at something else very--
48:30[Audience question] Can I ask you a question on that map? Yes.
48:31[Audience question, cont.] Is there any way to chop out Virginia and Maryland, like, so you just had DC?
48:36Yeah. The question is, Is there any way to chop out Virginia and Maryland from this map.
48:40And yes, there is. And I'll get to that in just a moment. Sure. Okay.
48:45Here's another map that I showed the other day, and this is interesting because it has time-aware information.
48:50These are USGS gauging stations; they're updated every 15 minutes.
48:54I've been watching this gauge here in Fargo, North Dakota, for about a week and a half…
48:58…and it was a couple of feet above flood, and right now, it's just about a foot above flood, so the water's coming down.
49:03So it's interesting that we can use this live data.
49:07As I zoom in, we cross those scale thresholds, and once again, we're at the community basemap level here…
49:13…where Fargo and Moorhead have contributed their content to the basemap.
49:17I can add levees and parcels directly from the city, and from here, I can go ahead and save this map and do other things with it.
49:26One of the things I can do is create a web application, and here's a gallery of templates that I can choose from.
49:32Each of these templates does slightly different things and presents data in different ways.
49:36Here's one that just shows me a description and adds the map in the middle.
49:41And I can share this directly just by copying this link and sharing it with others.
49:45It automatically opens up in this template.
49:48Here's another template which includes a legend.
49:50So now I've got the legend, which shows the stream gauges and levees here on the left…
49:54…and I can copy and paste the URL and share that.
49:57Here's an interesting one, and there's going to be a lot more like this that let me do things…
50:01Let me zoom out quite a bit here, and let's look for any Tweets that deal with floods.
50:09So as I type floods, we'll see that there's…looks like there's just one Tweet. Let's zoom out just a little bit.
50:18A couple of Tweets about floods.
50:20But the idea is that you'll see more of these templates, and they'll offer some interesting capabilities.
50:26What I also did is I took that map and I embedded it in the city website.
50:31So just like I copied and pasted the HTML into my blog, you can embed that in your website.
50:36Here's another example of a template that you'll find where I made three maps.
50:40And I opened them up in this template, which lets me look at them side by side…
50:44…and I've locked them by scale and location by checking these boxes.
50:48So now as I pan and zoom in one, I can pan and zoom in the other. So that's very nice for comparing different kinds of basemaps.
50:55Now, maps can be opened in many different applications.
51:00I can open this up on ArcGIS running on my iPad, free application so I can view the map using that.
51:07I can open it up in ArcGIS Desktop in ArcMap, and here I've opened it up in Explorer Online.
51:14And Explorer Online has some unique capabilities. One of those is the ability to offer a presentation.
51:19Before I get to that, what I'd like to do is mark up this map.
51:23And this capability isn't unique to Explorer Online; I could also do this in the map viewer…
51:28…but Explorer Online gives me some nice additional capabilities.
51:31Here I've chosen some map notes--these are features in the feature layer--and I can drag and drop pushpins.
51:38When I drag and drop a pushpin, I can edit the pushpin and I can edit the pop-up…
51:44…and I can do some interesting things by linking to information. And I've already done this here.
51:50So the Elk Grove school is an area that was flooded in 2009; I added a paragraph about that, a photograph.
51:56And then when I click the photograph, it opens up this website, and this website just is a little template…
52:02…which allows me to view additional photographs about that incident. So it's pretty easy to do.
52:07The other thing I can do is I might want to highlight this area and…well, that's not very bold, so let's go ahead and change that.
52:14We'll choose a dashed line, maybe what we'll do is we'll make it a bright yellow…
52:18…and let's go ahead and increase the width here a little bit.
52:24And maybe I might want to use this custom symbol again so I can save it as a feature template…
52:31…and now, anytime I want to use that, it's here in my contents, and I can just click and add it to my map.
52:38So that's how that works.
52:40I go into presentation mode to create a slide; it's kind of like PowerPoint.
52:44I add a title and move on to the next slide.
52:48Here I've already created some slides here beforehand, and we can just view the presentation.
52:54I'm opening this in Explorer Online, but I can also open it in a web browser…
53:00…which means that I can also open it on my iPad or on Macintoshes and so forth.
53:05Like PowerPoint, I step through things, I can move forward and backward…
53:09…but unlike PowerPoint, I'm working with current, live data, so if stream gauges are changing, it'll present the latest information…
53:16…and I can interact with and work with all those pop-ups and anything else that I've configured.
53:23Let's see. A couple of other things that we've added that are new.
53:27We now support KML, and if I search for Maine DEP KML…
53:32Actually, what I want to do is I want to search for a specific one.
53:35These are dams that the Maine Department of Environmental Protection has published from their website.
53:41I'm going to copy this link address, and we will come back to the map viewer here and add that.
53:48Check the box for KML, copy and paste and add the layer, and now I have the KML appearing in my map as pop-ups.
53:56There they are, and all the KML pop-ups are there as well.
53:59So KML has newly been added, as has support for WMS services.
54:04So I've added some WMS services for Maine to my account, and I can preview these.
54:09These are coming from the USGS as WMS services.
54:12There it is in my map, and I can continue to refine the map and adjust the transparency and so forth.
54:18One final thing, and I'm heading up to your question about how to do different things with data.
54:24Both the map viewer and Explorer Online will support importing shapefiles.
54:29Right now at this instant in time, only Explorer Online does, but that'll even out here in a couple of weeks.
54:35But I can go ahead and browse for a shapefile, and let's go to my desktop, and here's a shortcut and data…
54:45Okay. Here's hospitals. So these I need to zip up, so I take all the components of my shapefile, and I zip them up…
54:51…and then I can point ArcGIS Explorer Online to those and it'll go ahead and import those features.
54:57So that's what I'm doing right now. And there's the shapefile that's been added to my map.
55:01In the background is actually another shapefile that I added earlier, and here's my new hospital shapefile.
55:09I can configure the display. Let's choose a different symbol; I'll choose from the Safety and Health set.
55:15I'll choose the hospital symbol, and then we can go ahead and adjust the size or do graduated symbols and things like that.
55:22So shapefiles are back in play, and we can do some very interesting things with those.
55:28One other interesting thing we can do is I can leverage all the great pop-up capabilities for symbols and use those.
55:34So here I've clicked on a county, and all the great little pie charts we can now apply to our shapefiles.
55:45Okay. One…two last things I'll do.
55:49Something else that's new in Explorer Online is a dashboard. And a dashboard is composed of gadgets.
55:56And you add gadgets from a list of kind of already built-in gadgets and you configure them.
56:03What I've done with these gadgets is this is the county that I select--I'll turn off the pop-up so when I click it doesn't shift.
56:11I select this county and that's what I see here.
56:14In the left, these are different segments of the population that I've chosen to display in a pie chart…
56:19…and as I hover over others, I'll see how that compares to that.
56:23Now this is a nice visual way of looking at things.
56:25Earlier you had, or somebody had asked me about how do I subset data.
56:33Let's look very quickly for household income.
56:42So here's median household income.
56:45As I hover over this--this is kind of an advanced feature, but this is really cool.
56:48This is a map service, but what I'd like to do is extract certain features from this map service and omit the rest.
56:56This is a US-wide service, but one of the options here in Explorer is that I can add sublayers as features.
57:02And I will choose the counties. Instead of using all features, I'm going to apply a filter on the way in…
57:09…and I'm going to look for just the features where the name "state abbreviation" equals Maine.
57:18And we'll go ahead and add that little filter and click OK.
57:22And now what's happening is we're extracting those features from the service, and they will be added to the map. There we go.
57:34So what I've done is I've extracted these features, the…what did I get here? Here we are.
57:41These features. I've extracted that from the service.
57:45And now what I can do is I can also symbolize these in different ways and adjust color ramps and so forth.
57:51So that's how you would subset your features. Great.
57:54Okay, back to Deane.
57:59Alright. We're moving at a quick pace, I understand that; we're trying to cover a lot of material, so thanks for bearing with us.
58:05We've got about 20 more minutes. What we wanted to do now is shift focus and talk about the road ahead.
58:10So we've kind of talked about everything that's available now…
58:12…so everything you've seen up to this point is available on production environments.
58:16You can access it now, and as Bernie said, all that's freely available to you as well.
58:21We're going to talk about some new things that are coming up for ArcGIS Online.
58:24First, a couple things on the content front. In terms of maps, what are we going to do with maps?
58:28Well, one of the things we're going to do is make more maps and make our maps better.
58:32So we're going to be adding some new maps to ArcGIS Online in the near future…
58:36…and some of those are going to include a new National Geographic world map that I'll talk more about in a minute…
58:41…and then also some new background maps.
58:43When Bernie was creating that web map earlier and he had added the demographic and he wanted to create a map sandwich…
58:50…where instead of just displaying the demographics on the topo map, he selected the terrain with labels.
58:55This is going to be a new set of stylized maps, which we're calling background maps, or canvas maps…
59:00…that are intended for display of thematic information.
59:03They'll have light gray/dark gray backgrounds that are very neutral…
59:07…and won't compete with whatever color choices you make for you overlays.
59:10So those will be coming online soon and, I think, will help make some beautiful and useful web maps.
59:16The new National Geographic map will be available in the next six to eight weeks.
59:21This is a new map that we're building jointly with the National Geographic Society.
59:25It will be a global basemap with large-scale coverage that will reflect kind of the distinct and high-quality cartography…
59:32…that you've come to expect from National Geographic, with their unique style.
59:36It'll be more of a foreground map where the colors are richer and the feature density is richer…
59:43…so rather than be a neutral background for overlaying other types of information…
59:47…this will be meant to be used as a stand-alone reference map, if you will…
59:51…or for overlaying points maybe for educational or map narratives, things like that that you'd want to create.
59:58So that'll be coming online in the next couple months.
1:00:01Another thing that I alluded to earlier is that we are expanding the coverage of our World Imagery map.
1:00:06Many users, internationally in particular, have asked about this.
1:00:10Earlier this year, Esri acquired about 50 million square kilometers of imagery for the world…
1:00:16…and we have selected areas that you can see shown here on this map that will be added in the next phases of compiling…
1:00:23…and processing and adding this imagery. So we'll be expanding the coverage of the world imagery…
1:00:29…and it will include high-res imagery for those areas that you see, within the next six months or so.
1:00:36We're also expanding our task services. We have a very significant effort under way to build out global geocoding services.
1:00:42I mentioned earlier we have ArcGIS 10-style locators for the United States and Canada online already.
1:00:48We're building those for about 50 other countries around the world in places such as Europe, South America…
1:00:54…Asia, Australia, New Zealand; will be coming online here over the next few months.
1:00:59And this will be a project that continues probably for the next nine months or so as we expand coverage of our global geocoding…
1:01:07…and then we'll be exposing that through a new REST interface for developers who would like to build web applications…
1:01:13…and have a geocoding interface to do that through.
1:01:16We'll be creating a new one that will be available via REST that puts all of these locators into one geocoding service.
1:01:24And then, lastly, in the tasks, we are going to be expanding our routing services.
1:01:27So now we have detailed routing for North America and Europe; we'll be adding that for South America, Australia, New Zealand…
1:01:33…here in the next couple months, and then, with the 10.1 release…
1:01:37…we're introducing a new subscription service, a new drive-time service.
1:01:41You may have seen in the plenary demo on Monday some of the service territory or drive-time analysis.
1:01:46I think Ismael showed it where he was panning around the map and it was very quickly generating drive times.
1:01:51That's a new capability at 10.1, and we're going to be exposing that as a drive-time service via ArcGIS Online…
1:01:57…and it will have coverage for North America, Europe, South America, Australia--all the areas where we have detailed streets.
1:02:04The last thing we wanted to focus on today is our new ArcGIS Online for organizations capability.
1:02:10This is something that Bernie and Jeremy showed on Monday.
1:02:14And this is a new capability for ArcGIS Online that allows you to personalize the experience that you have for ArcGIS Online.
1:02:22So currently what you can do is use ArcGIS Online anonymously, or you can sign in to use ArcGIS Online as Bernie did…
1:02:28…and add some additional capabilities.
1:02:31With this new ArcGIS for organizations, you'll be able to purchase an account for ArcGIS Online…
1:02:36…that gives you some further capabilities still.
1:02:39This will include the ability to customize the look and feel of the website…
1:02:44…so you'll be able to control the home page, the galleries, and so forth.
1:02:47You'll be able to add maps of your own to the system without having to have your own server.
1:02:53I'll talk more about that in a minute.
1:02:55You'll be able to create groups within your organization and manage them…
1:02:59…so you'll have the ability for a user to set up the account, invite other users to join that account.
1:03:06The administrator can give those users publishing privileges, so they'll be able to create services on their own…
1:03:11…using the ArcGIS Online infrastructure.
1:03:14You'll be able to create groups and share items between those groups…
1:03:16…and you'll be able to get information on the usage of the account by the various users within your organization.
1:03:23One of the key capabilities is the ability for having hosted map services.
1:03:28So when we've done these sessions in the last couple years, and we've talked about the sharing options for ArcGIS Online…
1:03:33…and we've shown how you can take ArcGIS Desktop and create a layer package or map package…
1:03:38…and upload that to ArcGIS Online and share it with your colleagues and they can then discover and download that…
1:03:43…one of the first questions people would ask is, Could I consume that as a map service?
1:03:47And the answer to that question before was no, but with these new accounts, the answer will be yes, you can do that.
1:03:53You'll be able to upload your data to ArcGIS Online and have it published for you as a hosted map service…
1:03:59…as either a tile service or a feature service that you can then use within ArcGIS Online to create web maps…
1:04:05…or you can even access outside of ArcGIS Online and build your own web mapping applications.
1:04:10It'll be a hosted service. You don't need to have your own server, you don't need to have ArcGIS Server…
1:04:15…you don't need to have an IT staff to administer it; it'll just be managed for you.
1:04:21So with that, we'd like to do a little bit of a demonstration. So the first thing that I'm going to do…
1:04:26So now we're back at ArcGIS.com; I'm using the site as you could yourself, and we're at the home page, and I'm not signed in.
1:04:33So this is the view that people see when they're not signed in.
1:04:36Well, if I were to sign in to ArcGIS Online with an organizational account, that would look a little different.
1:04:42So I'm going to do that; I'm going to impersonate a user who is the administrator of an account, and I'm going to sign in as him.
1:04:53And when I do that, you're going to notice a couple things have changed.
1:04:56If I go back to the home page, you'll notice that the look and feel of it is going to be different.
1:05:00Rather than showing the information that Esri is publishing, in this case, we're representing the City of Louisville…
1:05:05…for this scenario, and so the home page has been updated.
1:05:09The panel that you see at the top is updated; the maps, instead of being the maps that Esri has decided to feature…
1:05:14…these are maps that the City of Louisville would have decided to feature, and those are showing up.
1:05:18If I go to the gallery, the same type of thing--the maps that show up in the gallery are not the Esri maps…
1:05:23…they're the maps that the organization has created and chosen to feature within the site.
1:05:29And there's a new capability. Now that I've signed in as the administrator there's a link for My Account.
1:05:34And when I go there, it provides me as the administrator of this account some information.
1:05:40So you can see that I've invited and we now have several members of this account.
1:05:46Bernie is one of the members of this account, and you can see that his role is publisher.
1:05:50That means that in addition to being able to view this information when he logs in, he can actually create information.
1:05:57He can upload data, and he can create hosted map services and then share those with other users.
1:06:03So in this account, we have one publisher, we have two administrators, and then we have a couple users.
1:06:08The administrators have the ability to create the account, to invite users to join the account, to assign roles for those users…
1:06:16…to give them publishing privileges if they choose to, and then if a user were to leave the organization…
1:06:22Let's say Bernie were to get a better offer somewhere, maybe a caving/hike expedition guide or something like that…
1:06:28…and decided to move on and take on a new career, and he had created a bunch of items…
1:06:32…I wouldn't want those to just go with Bernie.
1:06:34I would want to be able to reassign them, so I might reassign them to Brendan in this case…
1:06:38…and take all of Bernie's items and reassign them to somebody else, as an example.
1:06:42So with that, I will hand it over. Now that Bernie's got publishing privileges, let's see what he can do with that.
1:06:47Okay, so Deane as the administrator has given me publishing privileges, and here I am in ArcMap.
1:06:55So I'm a GIS professional in the organization, and what I've been asked to do is publish the latest flood data.
1:07:01Now, this may have been a hassle for me in the past, but now it's very easy because we have this organizational subscription.
1:07:08Since Deane has empowered me to publish, when I sign in, I can now publish my map to our hosted services.
1:07:17So I'm signing in with my account, and now that I've signed in, I can take this map and I can share it as a published service.
1:07:26And I just step through this dialog. I'll just let the defaults go for the map name and so forth and click Continue.
1:07:36And this is pretty neat now, because now ArcGIS Desktop is my dashboard for publishing directly to the cloud.
1:07:44And what this…I could just go to publish from here and we're done…
1:07:49…but what I'd like to do is just kind of show a couple of things that are going on here.
1:07:53One thing is that right now I'm publishing this as a cached tile service, but I could also publish it as a feature service if I want…
1:08:00…and that would provide some editing capabilities if that's something we wanted to do and…
1:08:06…but for right now, I'm just going to leave it as the cached tiled services.
1:08:10By default, it publishes it in the ArcGIS Online standard…
1:08:15…which is the Bing/Google tiling scheme and web Mercator auxiliary sphere.
1:08:21Now, in our organization, we standardize on a different projection and tiling scheme, so I can publish this service…
1:08:29…in that same tiling scheme to map just by choosing one of the existing services that we have…
1:08:35…and I'm just basically copying the parameters from that existing service.
1:08:40I can go ahead and analyze the map, make sure there's no errors; I can preview it, but I'll just go ahead and publish.
1:08:46Now this is the part that's really neat, because before I may have had to worry about making sure our server is running…
1:08:53…making sure that, you know, the IT guys are okay with it, and then there'd be all those questions and e-mails…
1:08:58…and forms to fill out, departmental manager approval and all that stuff.
1:09:03But we've kind of, you know, taken care of that.
1:09:06So Deane is the admin, we go right to the cloud.
1:09:10We're not publishing on our own infrastructure; we're going right to our organizational subscription capabilities.
1:09:17What's happening here actually is the map is being verified, it's being packaged as a map package in the background…
1:09:22…being sent up to the cloud, and from there, it's being spun up as a service.
1:09:29So this takes just a minute or two, but we're almost done. And, okay, it's done.
1:09:38So it says it's been published successfully. Now let's go into my account and take a look at that.
1:09:44Here I'll open up ArcGIS.com, and I will sign in.
1:09:48And I'm signing in using my Louisville account, and when I do so, you'll notice that when I do sign in…
1:09:57…instead of just seeing the Esri ArcGIS.com website, I see the Louisville featured content.
1:10:04If I click on the home page, here's the Louisville home page, not the Esri home page…
1:10:09…so this is my experience now as a member of this Louisville group.
1:10:13If I go to My Content, here's the Kentucky flood that I just published and I can view it here.
1:10:21Thumbnail's been created for me, and I can open it and mash it up with other data and so forth, and here it will…There it is on my map.
1:10:31Back to you, Deane. Alright. Well, I think…let's see.
1:10:45So we've got about five or six minutes left, so what I wanted to do…
1:10:48…one, if you'd like to learn more about some of the topics we've covered…
1:10:52…there's a session right after this one in this same room on the ArcGIS Portal.
1:10:55So if you're interested in some of the capabilities you saw, but you'd like to have it running on your private network, you can do that.
1:11:01Of course you've seen that we now are going to be introducing this new organizational account…
1:11:04…so many users who wanted a customized experience to ArcGIS Online and were looking at the portal for that…
1:11:09...that won't necessarily be required; you can use one of these organizational accounts for that purpose…
1:11:14…but the portal does provide you some additional customization capabilities and security options.
1:11:19And then there's a session on community maps, and then downstairs in the Showcase, there's an Online GIS Island…
1:11:24…where the ArcGIS Online team is there doing demos and answering questions.
1:11:28So if you've got really detailed questions and would like to dive in in depth, please go there.
1:11:32And there's lots of people there that would love to help you out.
1:11:35And there's a Content Island as well right next to that where you can get answers to content questions.
Working with ArcGIS Online
Bern Szukalski and Deane Kensok provide details on the variety of ArcGIS Online content, its capabilities, and how to use them.
- Recorded: Jul 13th, 2011
- Runtime: 1:11:37
- Views: 66982
- Published: Sep 21st, 2011
- Night Mode (Off)Automatically dim the web site while the video is playing. A few seconds after you start watching the video and stop moving your mouse, your screen will dim. You can auto save this option if you login.
- HTML5 Video (Off) Play videos using HTML5 Video instead of flash. A modern web browser is required to view videos using HTML5.