00:05Hi. I'm Nathan.

00:07ArcGIS for Windows Phone extends the reach of your GIS from the office to Windows Phone 7 devices.

00:13It includes a free application available for download from the Zune Marketplace…

00:17…and enables you to discover maps published on ArcGIS Online and ArcGIS Server.

00:23ArcGIS for Windows Phone is part of the ArcGIS system and is a great way to find and use maps, to collect information…

00:30…and to leverage your existing GIS services.

00:33Let's take a look.

00:35So this is the ArcGIS for Windows Phone application.

00:40And we can find content by browsing ArcGIS galleries or by searching for keywords.

00:50So the maps can come from ArcGIS Online or from your own published map services.

00:56You can find a combination of basemaps and operational layers, and the maps for Windows Phone 7 aren't any sort of special map.

01:04They're the…the maps that you're publishing now.

01:08So let's search from some of Esri's content.

01:14Here we can see all the Esri-related maps and groups.

01:20Now I've heard a lot about this National Maps for the USA group.

01:24By clicking this arrow, we can see its description and then check out all of its members.

01:34So this group has a lot of great content that's been shared with the public.

01:38The USA weather warnings map looks interesting, and its details indicate that it's got some content from NOAA.

01:44So let's check out this map.

01:55When the map opens, we can see weather warnings across the US.

01:58We can navigate to an area of interest, tap on the map, and see that this is a gale warning.

02:09We can see when it was issued and when it will expire.

02:13Let's take a look at a different map and see how ArcGIS for Windows Phone…

02:17…can enable you to collect information directly into your GIS.

02:30So back in the galleries, take a look at the collection samples.

02:36Now these samples were published to demonstrate the capabilities of GIS and GPS data collection…

02:45…leveraging the new features services in ArcGIS.

02:48The ArcGIS system enables you to create feature collection templates that can be published as feature services…

02:55…and consumed in web and mobile applications.

03:01Let's take a look at the civic events map.

03:12The civic events map includes a data collection template that can be used to record…

03:16…civic events that are happening within the community.

03:20Any time you add a map with a feature service, you'll get the new Add new feature menu item.

03:27Here we can see all the type of events that have been published in this template.

03:31Let's choose a movie night, and here we're presented with a form that we can use to fill out some attributes…

03:38…like supply a name or change the date.

03:45Then we can go ahead and collect the location.

03:48We can do this by either using the device's GPS or by tapping on the map.

03:58With ArcGIS for Windows Phone, it's that easy to collect information directly into your GIS.

04:05So far, we have taken a look at what's possible with the ready-to-use ArcGIS for Windows Phone application.

04:11Using the ArcGIS API for Windows Phone, developers can build focused applications that meet a variety of workflows…

04:18…and can be deployed within an enterprise or publicly via the marketplace.

04:22Let's take a look at an example.

04:25This application, Health Care Finder, enables users to find licensed health care facilities in their area.

04:35Licensed health care facility points are made available by the California Office of Statewide Health Planning and Development…

04:41…in the California Department of Health Services.

04:43This information has been published as an ArcGIS map service that we can consume in the phone.

04:51So we'll start by defining our location, and we can use either our device's GPS or by searching for an address.

05:01So once we have our location, we can find all the health care facilities that are within a 10-minute drive.

05:10We can do this by leveraging a published ArcGIS geoprocessing service.

05:21So here we see the drive-time area and all the facilities.

05:25We can filter the facilities by specialty like surgical clinic.

05:36We can tap on the facility to see its category and drill into its description to see its name, its address; you could give them a call…

05:52…or route there from our current location.

06:08ArcGIS for Windows Phone extends your GIS to a wider audience.

06:12To get started, download the app from the Zune Marketplace and visit the Esri Resource Center to download the API…

06:18…and begin building custom applications. Thank you.